CardsPlus Newsletter Takes Off!

We are excited to annouce our latest service offering- CardsPlus eBrief.

It pack full with industry secrets we have gleaned for over 22 years in the Auto-ID industry, product reviews, procedure highlights, as well as latest news from both inside CardsPlus and in the card industry.

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P.S. You can stay up to date on all the articles here too! Make sure you don't miss one new article by subscribing with your RSS feeder on the left hand side of this page!

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CardsPlus News Blurbs

New staff—new wonders

CardsPlus has just increased its staffing to 19 members. The addition of several new staff members will increase the projected workload capabilities and ensure that CardsPlus remains ahead of the game on every order.

The new staff are fully trained to operate precisely in their respective fields ensuring that quality and support will remain at the high CardsPlus standard.

Increase in orders won’t decrease availability

Word has gotten out that CardsPlus is no longer a small business and the orders are flying in!

Equipped with prime equipment and operators, CardsPlus has been kept busier than ever before. With the addition of several large projects, CardsPlus is reiterating that our service will remain at the high standard it always has been.

The increase in orders and the addition of a second production shift will not affect our loyal clients who have come to expect only the best.

Let CardsPlus show you the difference!

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Industry News- Kenyan health care takes a step forward

Kenyan health care is about to take another leap forward with the addition of another 100,000 smart cards to join the MediSmart project in Kenya.

Smart Applications International, a Kenyan health care solutions provider is increasing the MediSmart project by an additional 100,000 cards.

The MediSmart card is a contactless smart card that contains the member’s complete health care records in electronic format including personal and biometric information, emergency contact information, medical history, and payment options.

(Image above: Internals of a contactless smart chip card)

Currently there are over 1,000 points of service at pharmacies, doctors and hospitals across Kenya, and 150,000 issued card holders. There is a planned expansion of an additional 500 points of service where patients can be electronically authenticated, benefits verified and claims processed through a smooth electronic process.

According to Secure ID News, Kenya has a particular problem with fraudulent claims in health care. It is estimated that 35% of the claims are fraudulent and this MediSmart card solution addresses fraud head on by enabling the introduction and effective management of funding in the health care sector.

The program will also help eliminate over-expenditure in line with benefit balances, over servicing such as procedures that are carried out when they are not necessary, over prescribing, such as seen in excessive pharmacy prescriptions,
non-compliance with price guidelines and will promote ethical drug substitution and fair pricing with generics bought in bulk.

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5 Industry Secrets to a Fantastic Card Design

Want to take your client’s breath away when they get their first look at your new card? Try these secrets we have learned on your next design.

1. Put a face on it! Consumers like the cards with gorgeous models. Not only do their faces print wonderfully, but your clients get the human connection that is so vital in advertising and marketing.

2. Choose fonts carefully. Some fonts are clearer to read than others when printed on a small space. There is a lot of information to place on a card and fonts that are consistent in shape print the clearest. Stay away from fonts that have thick and thin lines as they tend to be too difficult to read at a small point size.

3. Go Bold! In colour that is! Cards that take our breath away are full of electrifying, vibrant, bold colours. Keep it young, modern and fresh by pairing a bold colour with crisp white or rich black backgrounds to make the design star of the show!

4. Design in CYMK. There is a big difference between images designed for a webpage (in RGB) and images designed in CYMK for print. Make sure your design programme is set to the correct setting to ensure that the colours are truly as you wish for them to be.

5. Form follows Function. Think of a card as a ‘mini-billboard’ propagating your message. Design accordingly. Make your message the most important message in that 54X86mm space.

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CardsPlus Product Focus- the DCP240+

The single sided, edge to edge EDIsecure ® DCP 240+ is the hottest new accessory for small business owners looking to ramp up their security, marketing and sales in a low cost solution. The low price point and feature-rich application ensures the DCP240+ is quickly becoming the go-to machine for entry level card printing.

Printer is the perfect solution to enter the world of ID card printing. With its remarkable print speed, excellent image quality and user-friendly operation, the DCP240+ is ideal for issuing membership cards, loyalty cards, and ID cards.

Using the DCP240+, you can enjoy high productivity- up to 160 full-colour and up to 750 monochrome cards can be printed per hour. The convenient automatic front card loading and output and user-friendly design allows for easy operation and maintenance.

Easy handling is guaranteed by the quick-change of supplies through re-loadable cartridges, operator replaceable printheads, front-facing card feeding and output, and continuous card cleaning. The advanced cleaning roller system removes particles that could scratch cards, damage printheads or diminish print quality.

The smart printer driver shows all information on the PC screen, including message prompts, colour image previews and online help.

With its attractive price point, it is truly the best single-sided card printer in its class.

Call in and see how the DCP240+ help grow your business!

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Great Expectations

Knowing what to expect with working with a manufacturer will ensure that your experience is prosperous.

This is what you can expect when you order a small or large card run from the CardsPlus team:

• A confirmation that your order has been received in good order. This way you can be assured that your order is in the system.

• A proforma invoice specifying the services ordered within 24 hours.

• A digital proof indicating artwork and personalization specifications within 24 hours.

• Confirmation of a received deposit and the expected dispatch date.

As soon as the cards are ready they are dispatched ready to be enjoyed by you and your clients!

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