Can Do!

In the spirit of providing the "smart" to the plastic card industry, we at Cards Plus are starting a new blog feature the "Can Do Files". Solutions are our aim, and we would like to share some of the successes that we have assisted our clients in achieving.

One service that we provide at Cards Plus is the QuickCard Bureau Service. Clients who have an ongoing need for cards can simply email us through their ongoing batch orders. We print and personalize there cards and have them out for delivery 3-5 days from receiving the order.

An existing client of our QuickCard service who has regularly sent through monthly orders suddenly needed a new card to celebrate a championship ranking that their club had earned. In the midst of the clubs celebrations, Cards Plus was able to organize a new colourful card design and upgrade their old two colour cards to full colour, high gloss membership cards worthy of the pride they felt.

Contact us at +27 011 894 3914 or go to www.cardsplus.co.za to give us a chance to provide a creative solution to your Plastic Card Challenge.

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Keeping Up With Technology

Hot tickets today could very well be old news tomorrow, and keeping up with it all can be quite a task! Remember the days when having a mobile phone required carrying it by a strap across your shoulders? Look at how far we’ve come!

At Cards Plus, we do our best to live up to our by-line the “Smart” Card solution provider, by keeping ourselves up to date on the latest technologies available so we can offer our clients the best solution for their needs.

It was our honour to be included in Digital Identification Solution’s 5^th year anniversary in early October, 2008. Partners and VIPs from around the world joined to celebrate the great strides this company has made in a relatively short period of time. During this time, we were able to network with many in the ID industry and receive sneak previews of exciting upcoming products offered by DIS. (Stay tuned!!)

Digital Identification Solutions is the leading the pack with technological advances in Secure ID credential management. With products such as their XID retransfer printers, Encoders, Inline lamination modules, Overlaminate Modules and their range of holographic overlays, laminates and UV imaging ribbons, DIS sets the bar high in providing multiple options for secure ID solutions.

We are very proud to be Certified Partner for Digital Identification Solutions in sub Sahara Africa. Their advanced technology, combined with straight forward, user friendly systems make their card printers the best in the industry.

Give us a call if you would like more information!

+27 11 894 3914

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Loyalty Card and Gift Card Programs – What is all the buzz?

In today’s economy, retaining business, as well as bringing in new business is more challenging than ever. Simply offering a great product is no longer enough.

Retailers and Service Providers are now faced with the challenge of adding additional value to their product line – and they need to stand out from the crowd.

We have a solution to this dilemma and a new product that we are launching – one that is growing in popularity and gives a great return to the retailer and service provider –Rewards Plus Gift Card and Loyalty Card Programme.

Why does this work?

Loyalty Cards and Membership Cards are today’s ‘Hot Ticket’, and are currently one of the fastest growing segments in the plastic card industry.

· Loyalty cards cater to every customer’s desire to feel recognized and special

· Loyalty programmes offer the ability to reward your most loyal customers, giving them a little special treatment and encouraging them to return,

· Loyalty programmes increase your knowledge of your customers by helping to record spending patterns and trends.

Retailers reap great rewards from loyalty card programmes:

* Retain/increase business with your customer base
* Collect Data on customer buying habits and sales trends
* Advertise -Put a "Miniature Billboard" of your business in your clients wallet

Gift Cards provide their own list of great benefits:

* Gift Cards are an excellent promotional tool. Gift cards build brand awareness as they place your advertising and message space in the wallets of your customers.
* Gift Cards offer Increased Turnover and Profitability – Existing store customers transform others into same store customers without any extra cost or effort to the retailer. Gift Card displays at the point of sale have a dramatic impact on human tendency to impulse purchase, thus increasing profitability. Affixing Cards to creatively designed carriers adds to the perceived value. Additionally, customers tend to spend 40% to 140% more than the face value of their card.
* Gift Card assist with collection of data- Magnetic swipe Gift Cards give you the facility to examine purchasing activity and trends at all levels enabling the production of accurate reports.
* Gift Cards assist with effective target marketing - With the collated Data and accurate reports Gift Cards give you the opportunity to carry out more effective and successful marketing.
* Gift cards ensure less returned merchandise - Gift cards ensure that the customer or the end user receives the goods that they want which in turn reduces the quantity of returned or exchanged merchandise.


Cards Plus is pleased to announce the launch of it’s all new Gift Card and Loyalty Programme- Rewards Plus

Operated by magnetic stripe readers, this programme offers extreme flexibility and great benefit for retailer and customer alike. Call our customer service department at 08 616 CARDS (or 011 894 3914) to receive more information on this revolutionary way to begin your own Gift card and Loyalty Programme

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EdiSecure XID Retransfer Printers - outshining the competition

The convenience and control offered by printing your own plastic cards is now even more appealing with the Digital Identification Professional Line of XID Retransfer Printers.

What makes the XID Retransfer Printers unique?

These printers stand out from other printers on the market today due to

• Print Quality: True ‘over the edge’ printing in millions of colours and offset quality print make cards printed on the XID printers stand out from the traditional direct to card method
• Value for Money: XID Card Printers are all based on the same print engine and chassis enabling them to be easily upgraded with the features needed
• Versatility: Not only do XID Retransfer printers print on a variety of materials with outstanding results (PVC, PVH, ABS, Polycarbonate, PET), but also offer a variety of features to add security to the card, whether encoding, laminating or special UV print technology.
• Performance: Excellent print speed as well as a lifetime warranty on the printhead give XID printers long term value.
• Ease of Use: Smart LCD display providing printer status information via text messages and coloured backgrounds, easy to load coloured ribbon cartridges and removable and reuseable cleaning rollers make operating these printers very straight forward.

Check out these specific benefits:

XID 560ie- fastest full-color single-sided Retransfer Printer in its class due to portrait mode printing. Network ready and ideal for printing and encoding of smart cards (contact and contactless) as well as magnetic stripe cards.

XID 570ie- Dual sided printing for more secure and durable ID cards. Security Ribbon Erase of printed K panel data, optional single sided or dual sided lamination as well as built in Ethernet port and IPSEC for encrypted data transfer.

XID 580ie-Perfect for use in highly secure and high volume operations such as government agencies, R&D departments, laboratories and multinational corporations. Designed for heavy duty use with up to 120 cards per hour with extended print driver features. Also offers pre-selection of up to five different card type profiles.

XID 590ie-the ideal printer for secure and reliable mass production in multinational corporations, card service centers, and government agencies. With the Advanced Intelligent Printer Management (IPM), unrivalled levels of productivity can be achieved, allowing up to seven printers t0 be connected to one server for high capacity production of up to 840 cards per hour. Printer Password Protection to increase security in the production environment . Security features available, such as dye-sublimation UV ribbon for covert security printing, IPSEC for encrypted data transfer through network, and Security Ribbon Erase of K-panel black data on used supplies.

Also, XID offers these items to assist in configuring each card identity system:

ILU-Inline Lamination Unit-Extend card life and protect against physical damage by adding additional clear or secure laminate to the card. Custom or generic holographic foils also help to protect against tampering

OLM-Overlamination Unit- Designed to operate in conjunction with the XID Retransfer printers, but still allows for offline lamination using an optional automatic card feeder. Ideal for secure and durable cards such as national ID cards, military ID, drivers licenses, secure employee cards and more. Custom or generic holographic foils also help to protect agains tampering.

Image Capture Modules-Clear, sharp image capture for photo IDs and travel documents. Automatically takes care of focus, white balance, gain control and backlight compensation. It is more than a simple camera, as the software application independent direct camera interface incorporates several specific features such as high-res live video for preview and mouse controlled zooming, as well as pan and tilt, portrait and landscape mode. The software driver also allows the camera to be used with virtually any software supporting the common TWAIN image acquisition standard.

More information, as well as personalized service can be obtained by contacting Cards Plus at +27 11 894 3914 or through our webpage at http://www.cardsplus.co.za/

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